The Problem: Good B2B technology-focused content developers are extremely difficult to find. And the agency writers you have either don’t stay long enough to learn your business, or they just aren’t very good at conversationalizing complex topics without resorting to jargon and fluff.
What You Need: You need a content developer who understands today’s hottest trends (e.g., cloud, edge computing, digital transformation) and who doesn’t try and fill the page with industry buzzwords or semi-plagiarized content from another site (e.g., “Our solution will enable you to leverage today’s cloud computing benefits without sacrificing security or your budget.”)
Let Me Help You
For more than 25 years I have led marketing and communications growth and development for B2B, B2C, and B2G companies in the technology space, covering hardware, software, and software as a service (SaaS). I have been involved in the adoption of some of the world’s most influential technologies such as cloud, cybersecurity, blockchain, mobile payments, chip-and-pin, and low-code application development.
I started writing in the US Air Force at the Pentagon where I developed the training plans for a new telecommunications facility. After the military, I worked as a networking engineer in the private sector before pivoting into marketing and communications. It was my love of writing that facilitated that pivot.
Since then, I have led marketing and communications efforts at large companies like IBM and Verifone, and for smaller organizations like Internet Security Systems, Cambia Security, Descartes Systems, OutSystems, and Epoch Concepts.
Now 30 years into my professional career, I am narrowing my focus to do more of what I love. So, if you need great content, let’s talk.
- High Tech (cloud, AI, IoT, digital modernization)
- Banking & Finance
- Application Development
- Government Technology
- IT Consulting
- Blogs and Bylines
- Web pages and Landing pages
- Case Studies
- White papers
- Social copy and posts
- Radio and Video scripts
- Ad Copy
Let’s talk (or email) shop! Email me and tell me what Content problems are keeping you up at night.